Every successful capital campaign needs a strong case for support. But writing the perfect case statement can seem daunting, especially if your task isn’t an obviously big draw like building a new church or adding a school wing. A case statement is the core communication for a successful capital campaign. It is an organization’s prime opportunity to toot its horn about successes and positive impacts. It is also an open door to demonstrate the need for the organization and explain its current plan to strengthen its mission-based work. Capital improvements, increased funding, new programs and enhanced services all deserve donor…
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