Tagged: Capital Campaign Strategy

Now’s the time to consider a capital campaign in 2020

The idea of running a planning (feasibility) study or fundraising campaign in 2020 while society adjusts to life with COVID-19 may seem a bit crazy. But is it? Over the past several months, the Steier Group has seen a significant evolution in thinking about fundraising during this crisis. In March and April, nonprofits were rightfully hesitant and unsure about how to proceed. Many determined it was best to weather the storm, hoping that as the… Read more »

Live forum: Asking in April

We’ve heard from so many nonprofit leaders that are struggling financially but are unsure if they can ask for support during such a challenging time. With that in mind, our next live forum will be addressing this important question: Asking in April – Can you fundraise during the COVID crisis? Perhaps Francis Doyle said it best: “All we can do is invite people” to give. Only prospective donors can decide whether now is a good… Read more »

Can you fundraise during the COVID-19 crisis?

“The only thing we have to fear is fear itself” President Franklin Roosevelt’s 1933 inaugural address Nearly 90 years later, these words should again serve to comfort and inspire Americans. Just as the Great Depression caused distress for our nation, so too has the deadly COVID-19 virus. The economic effects of the pandemic have some nonprofits questioning their fundraising efforts, including capital campaigns. How should we proceed? Is this the right time to ask for support?… Read more »

Fundraising and development during the coronavirus pandemic

These are unprecedented times. While there is understandably a lot of anxiety and uncertainty about what a nonprofit organization should do as the economy struggles and much of society shuts down, certain truths are unchanged. Your organization remains committed to achieving its mission, your needs are real, and your mission relies upon timely and effective fundraising. The Steier Group is no stranger to advancing our clients’ mission in times of crisis. We’ve faced the uncertainties… Read more »

Four traits of a successful feasibility study

What if you could predict the success of your capital campaign in just a few short weeks? Good news – you can. A well-managed, successful feasibility study can help you test interest in your proposed plans, identify volunteers, hear from your key donors, and, most importantly, forecast the funds you’ll raise in your capital campaign. However, not all planning studies are created equal. Here are a few key characteristics of a fruitful study: A strong… Read more »

Nonprofits active on social media see higher donations

For nonprofits, social media presents a major opportunity. Nonprofits can share their stories, interact with supporters and donors, and have an impact on the daily life of their communities. As of 2019, Pew Research Center found that 72 percent of American adults are on social media. Facebook was most popular with 69 percent of adults using it. From that group, 74 percent said they use Facebook daily. Looking at those statistics, it should come as no surprise… Read more »