Keep a successful annual appeal separate from capital campaigns

Can you have too much of a good thing? When it comes to an annual appeal the answer is “yes.” The Steier Group works often with nonprofits that pushed too hard and too fast on their annual appeals. “Our annual appeal brings in great returns. Let’s make it into a campaign by increasing the goals and the amount we request. We will have even bigger success!” That’s usually how the thinking goes. Unfortunately for organizations… Read more »

New Year’s resolutions that could hinder your nonprofit’s fundraising

In the last twenty years, I have seen many New Year’s resolutions drafted by nonprofit leaders — some were achieved and others were forgotten. As you plan for the future, here are a few resolutions to avoid, as they could do serious harm to your organization’s mission: This year, we’ll rely on our staff. Managing volunteers is just too messy. At first, it may seem wise to leave the fulfillment of your mission to trained… Read more »

Capital campaign donor recognition is key to fundraising success

What donor wouldn’t want his or her name on a building? Capital campaign donor recognition is key to fundraising success. There are many ways to recognize a donor, from the simple, like thank you notes, to the complex, like naming opportunities. Done correctly, a donor recognition program can help you dramatically increase the funds raised during your capital campaign. Because of a successful naming opportunity, a recent Steier Group client was able to secure the… Read more »

Five key steps to launching a planned giving program

According to the Center on Philanthropy, donors that make planned gifts also increase their current giving. Planned giving provides short- and long-term benefits to your organization. Starting a planned giving program is a vital step in securing a strong financial future for your organization. Here are five key steps to beginning your planned giving program: Educate your constituents: Between half and two-thirds of Americans do not have an estate plan in place. Encouraging your donors… Read more »

Successful capital campaigns begin with proper planning

In a major fundraising effort, you will face a number of difficult questions and decisions. None may be bigger than this: Where do we begin? Simply put, the planning stages of successful capital campaigns can begin long before your initial call to the Steier Group. We want to be part of your planning process, but we also know we do our best work when we partner with you at the right time. That “right time”… Read more »

Funding a new spiritual home in East Tennessee

Diocesan capital campaigns are challenging even when the goals have widespread support. When you’re raising money for a cathedral, the challenges can seem insurmountable. The Diocese of Knoxville, a young, vibrant and growing diocese, faced a major challenge: It lacked a true cathedral to call home. The need was obvious, but the benefits of a cathedral can be a difficult sell to those outside the cathedral parish. So how did 51 parishes dispersed across East… Read more »