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Endowment Archives - Steier Group

Key strategies for a successful endowment campaign

By Steier Tips

The recent news of a $50 million gift to the University of St. Thomas’s new scholarship endowment initiative has a lot of executive directors thinking, “Is now the time to fund an endowment?” A healthy endowment is a boon to any size nonprofit and can ease the funding pressure of staff salaries, facilities or programs. Many development best practices that apply to any type of campaign also apply to an endowment campaign, but there are a few unique considerations to keep in mind: Develop a strong strategic vision: A well-funded endowment can serve a particular need forever, but, before asking…

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