Conception Abbey and Seminary College Capital Campaign in Conception, Missouri.

Conception Abbey and Seminary College

Conception Abbey and Seminary College in Conception, Missouri, plays a vital role in providing a place for future priests to pray, learn and discern. It has carried out that mission for over 140 years, supporting the work of the Catholic Church. As it looked to the future, Conception knew it faced urgent facility and endowment needs. The institution teamed with the Steier Group on the Brothers Living in Unity Capital Campaign to address these needs and keep the abbey and seminary college strong. Initial priorities included construction of a new seminary residence hall to replace aging facilities, and support for the monastic retirement endowment. The campaign secured a lead gift of $4 million and a portion of it was announced to help establish momentum and urgency, and to reassure donor prospects that the campaign would be successful. The Steier Group’s primary solicitation strategy focused on personal appeals where each prospect was asked to consider a specific request amount. More than 35,000 direct mail and online appeals were created and sent to prospects who were not personally approached by a campaign representative. Over and above the campaign activities, the Steier Group helped the Conception development office enhance its ongoing development efforts. The firm also helped Conception establish and train the development office’s major gift department to focus on top donor cultivation and solicitation. The Conception community showed strong support for this effort, helping it raise $9.4 million so far.

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Campaign Stats

The Steier Group’s unique, hands-on campaign management model, combined with our world-class grant writers and creative fundraising strategies, allowed us to exceed goal.


A Customized Approach

We founded our firm on the belief that the best capital campaign is one that is customized and executed by one team, under one roof. When you hire the Steier Group, you eliminate the need to contract with additional vendors for services like copywriting, graphic design, grant writing, video production, website development or wealth screening. We reject the one-size-fits-all approach to fundraising and embrace every opportunity to design a capital campaign plan that will maximize our client’s fundraising potential.

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