Raising mission awareness, ministry and money through capital campaigns

Fundraising beyond your organization’s yearly events can be intimidating. Building a new worship space, strengthening an endowment for tuition assistance or reducing debt require extraordinary efforts. You can’t just pass the plate a second time. The idea of a capital campaign is often seen as a major chore; something that you have to do, but don’t want to do. It shouldn’t be that way. Capital campaigns offer a great opportunity to accomplish much more than… Read more »

Maximize capital campaign giving with matching gifts

What if I told you that I could increase your fundraising by 10 percent, with very little effort? According to HEP Data, nearly one in 10 donors works for a company with a matching gift program. The trouble is that most donors don’t know it’s an option. For nonprofits and donors alike, the process of cultivating a matching gift can be a little mystifying, as the policies and paperwork vary from company to company. Taking… Read more »

Engage donors by telling your organization’s story

Dr. Seuss could tell a story. So can Stephen King. For me, Harper Lee remains at the top of my list of storytellers. I read “To Kill a Mockingbird” while in junior high school, and the story she told about racism still resonates more than 35 years later. Sharing a story can send a powerful message. Stories put social issues in perspective and give readers a call to action. Stories about overcoming tragedy inspire us…. Read more »

Plan for the unplanned when creating a capital campaign strategy

The whistle blows and it’s halftime. The sideline reporter asks the coach headed to the locker room, “What adjustments do you need to make in the second half?” This same question applies when evaluating the progress of your capital campaign. The ability to adapt to changing circumstances can mean the difference between falling short or getting past the goal line. A CUSTOMIZED GAME PLAN There are foundational strategies that must be included in any game… Read more »

Tiered capital campaign goals lead to success

Everyone wants to associate with a winner. Whether rooting for a championship sports team or working on a successful capital campaign, people want to invest time and energy and make sacrifices for a champion. To ensure your organization is primed for success, make sure to conduct a campaign planning study prior to conducting a major fundraising effort. This allows your organization to set attainable capital campaign goals and come out a winner. But what happens… Read more »

An appointed time for everything: Engaging the liturgical year in capital campaign fundraising

“There is an appointed time for everything. And there is a time for every event under heaven.” (Ecclesiastes 3:1) We all operate under the cyclic rhythm and pace of seasons and events important to us and our organizations. Just as our annual calendar moves through the four seasons, so too we live by other markers of time: academic calendars, fiscal calendars, tax season and more. The many Catholic clients we serve live by the liturgical… Read more »