
Steier Tips
Tax Provision a Great Benefit for Donors
FROM OCTOBER 27 NEW YORK TIMES
A little-noted provision in the tax relief package to aid victims of Hurricane Katrina is shaping up as a windfall for charity. It allows donors who make cash gifts to almost any charity by the end of this year to deduct an amount equal to virtually 100 percent of their adjusted gross incomes, double the normal limit of 50 percent of income.
The tantalizing prospect has set off a financial scramble among some wealthy donors and charities vying for their dollars. "I just keep thinking there's got to be a catch, they can't really be doing this," said C. Kemmons Wilson Jr., a Memphis businessman whose father was the founder of Holiday Inns Inc.
Mr. Wilson said that he and his siblings gave away several million dollars a year and that the amount could double this year because of the provision. "How many sales does the government have?" he said. "This is a big sale, and you bet I'm going to go."
Fund-raisers say Mr. Wilson is one of many wealthy Americans pressing their financial planners in hopes of increasing their giving this year and reducing their tax bills. Some institutions, primarily universities, are encouraging big donors to take advantage of the favorable tax treatment and make sizable gifts or fulfill their pledges. Essentially, some donors may shift into 2005 gifts that would have been made in future years.
Because of the strong interest, experts say the government may forgo more tax revenue than Congress anticipated when it passed the legislation. Based on information from 2002 tax returns, experts estimate that the provision would spur $4 billion to $10 billion in additional giving this year; 2005 giving was already expected to exceed last year's total of $248 billion. Additional giving could result in $1 billion to $3.5 billion in lost revenue for the Treasury, more than the $819 million Congress anticipated.
Moreover, some donors may be able to use the provision to take deductions this year for gifts made in past years. When taxpayers have more charitable deductions that they can use in a given year, they may carry them forward to future tax years. This possibility may further dampen tax revenues.
Congress was willing to give up some revenue because it feared that Americans had given so generously to charities working to help tsunami and hurricane disaster victims that they would cut back on their contributions to other organizations, including cultural institutions and schools.
Senator Charles E. Grassley, Republican of Iowa and chairman of the Senate Finance Committee, did not express any concerns about the potential cost of the provision in an e-mail response to questions, saying that if it was spurring a surge of giving, it was working as intended.
"After 9/11, there was an outpouring of giving to charities involved in responding to that tragedy, but unfortunately, many other charities saw a significant downturn in donations," Mr. Grassley said. "My hope in passing this provision is that Americans' generosity for those harmed by Hurricane Katrina won't mean a tradeoff for other important charitable work in this country."
But fund-raising experts have long said that the decline in charitable giving that followed the Sept. 11 attacks was smaller than nonprofit groups led the public to believe and driven more by economic factors than by exhausted donors. "After 9/11, 65 percent of our members were raising the same or more, and the following year, the numbers went up again," said Paulette V. Maehara, president of the Association of Fundraising Professionals. "There wasn't the sky-is-falling impact that a lot of people thought there would be, and there won't be now, either, unless the economy does a nosedive."
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Other Steier Tips articles:
Ask Amounts
Creative Campaigning
Getting Read
Development Doldrums
Getting to Goal
Selling the Mission
Preparing for the Feasibility Study
Volunteer Involvement
Striking Out in a Campaign
New Year's Resolution
Preparing for Campaigns
Past Donors
Strategies for Success: Job Descriptions
Strategies for Success: Leadership Recruitment
Strategies for Success: Successful Donor Evaluations
Strategies for Success: Solicitation Training
Strategies for Success: Communications
Strategies for Success: Efficient and Effective Databases
Strategies for Success: Thanking Your Volunteers and Donors
"Challenge" Your Campaign
Hosted Events in Capital Campaigns
Are You Ready for a Capital Campaign?
Strategies for Success: The Tortoise and the Hare
The Importance of Personally Visiting Foundations
Make Summer Special
Post Campaign Strategy
Continuous Cultivation
Staying in Front of "Seasonal" Donors
Assessing Your Organization's Year-End Giving Program
Differences Between Development Audit and Capital Campaign
Identifying the Right Leaders
Campaign Communications
Assessing Your Organization's Campaign Readiness
Recruiting and Training Volunteers
The Magic Words
Donor Evaluation - Setting the Request Amount
Consistency in your Development Efforts
Keeping Your Donors Involved
Keeping the Excitement Alive
The Ask
The Importance of Hosted Events
Back to the Future
The Internet: Taking Advantage of the New Normal
The Importance of Recognizing Your Donors
Getting Off to a Good Start: The Importance of the Feasibility Study
Volunteer Training
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