Tagged: Fundraising Communications

Support from staff, volunteers critical to capital campaign success

At a recent 10k race, I looked around at the starting line and noticed how many people were there. Not just the runners stretching before the race. There were course marshals, volunteers, spectators and all the people associated with the event behind the scenes. I see a race like this as a great metaphor for running a capital campaign. Before toeing the starting line, many training miles must be run in preparation. By the time… Read more »

Major donor engagement is key to fundraising success

How well do you know your major donors? Your answer to that question is key to your organization’s chance for fundraising success, especially during a capital campaign. After 21 years of service and more than $2 billion raised for our clients, the Steier Group has learned that there are three critical success factors of a capital campaign: strong leadership at the CEO level, a compelling project vision and a dedicated volunteer force. Even when these… Read more »

Five tips for maximizing your year-end giving

The calendar turns to 2019 in a few weeks and wise directors of nonprofits are focused on making their year-end giving a smashing success. Ending the year on a strong note is important as research shows that 30 percent of annual giving occurs in December with 10 percent occurring in the final three days of the year. Many of your supporters have an incentive to give before the year ends for tax purposes. Looking over… Read more »

Positive attitude can go a long way in fundraising

Raising money is not an easy task, especially when you have to raise a lot of it. Conducting a capital campaign successfully requires careful planning, lots of consultation, widespread buy-in, strong leadership, a clear vision, a transparent communication plan, and a reliable and energetic corps of volunteers. But the best strategy and mechanics for executing an effort of this magnitude won’t get you very far without an indispensable disposition to support it all: a positive… Read more »

Find capital campaign success with the right fundraising firm fit

Solving the puzzle of team chemistry presents a challenge for sports franchises and business CEOs alike. The most talented team does not always take home the championship or rake in Fortune 500 revenue. Even if the puzzle appears whole, the pieces may not fit just right. Finding the right fit is paramount in hiring a fundraising consultant. Any outside help will likely lead to additional funds raised, but, to maximize your organization’s fundraising potential, it… Read more »

Developing your digital fundraising toolbox

Even if a comprehensive digital marketing platform isn’t right for your organization, there are many big and small ways you can increase the strength of your online fundraising efforts. Here are a few tips you can implement now to develop your digital fundraising toolbox: Online giving platform. If you do not currently have a way for donors to support you online, find one! The Steier Group has partnered with aware3 to provide a capital campaign… Read more »